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We did it! We ran around the world!

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A team of runners brought together by Lake District running brand inov-8 has successfully completed a 25,000-mile virtual lap of the world within just a week.

The #inov8worldrun started on 3 June which was Global Running Day and saw runners from all over the world begin to log their daily miles on the inov-8 website.

This continued every day until the late hours of 9 June when the team of runners, which by this stage had grown to almost 1,000, reached a grand total of 25,000 miles – this being the distance around the Earth’s equator.

Michael Price, COO of inov-8, whose HQ is in Staveley, said: “What a fantastic achievement amid these difficult times. The challenge has proven to be integral in our Play Your Part campaign, set-up at the start of the Covid-19 pandemic to support, motivate and inspire running communities worldwide.

“The campaign has also seen us support nurses and key workers who reached out with requests for bags and face coverings, and use our Get A Grip event van to assist local support groups delivering food.”

On Day 1 of the challenge, inov-8’s fledgling team logged 2,135 miles. As the team grew day by day, so did the miles logged. By day 4 they had reached 8,346 miles, before a day 5 push on Sunday saw that accelerate to 14,634 miles. 

Over the final two days the international team grew again. The numbers boosted by runners joining from Canada to South Africa and many countries in between pulling together to log the remaining 10,366 miles and cross the virtual finish.

Throughout the challenge inov-8 awarded daily spot prizes to runners, many of whom posted up their inspiring photos and videos to social media. For more mile-logging fun join their inov-8 Strava club

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