The National Running Show (we featured it here), has launched its Events Village in partnership with RaceNation, at The Running Show South at Farnborough International on 17th – 18th July 2021. The new feature will enable event organisers to speak directly with over 15,000 runners looking to sign up to new challenges completely free UK events listings.
At no cost or without the need to be registered with the RaceNation platform, all UK races and events can register to be listed within the Events Village for the two days at the show. The listed events will be highlighted on a giant map of the UK within the zone and accessed via a QR code.
Nathalie Davies, Event Director at National Running Show commented: “Enabling brands in the running market to speak directly to runners is one of our key aims when delivering The National Running Show. Being able to help runners get prepared for the running season with the expert guidance from professionals in the market is one of the key motivations of visitors attending the show. The Event Village will make it even easier for runners to plan for their season ahead.”
For events wanting to attend, organisers could also sign up to one of ten exclusive ‘pods’ within the Events Village, providing an opportunity to showcase their event portfolio and have one to one conversations with thousands of runners looking to plan their 2021 and 2022 race calendars. The pods are available on a first come first served basis and at a subsidised cost courtesy of RaceNation. All Event Village exhibitors who book a pod will receive marketing support from the National Running Show team and RaceNation, as well as being featured in the show guide.
If you’re interested in the RaceNation offer of free UK events listings, or enquiries about the Events Village can be registered here.
For more information about the show visit https://nationalrunningshow.com/.